Focus on Austria: Primion strengthens its commitment to the Austrian market 

Primion Technology GmbH is systematically expanding its activities in Austria. With Herbert Henninger, the company has now recruited an experienced manager and sales professional for the Austrian market, thereby sending a clear signal regarding the strategic importance of Austria as part of Primion’s growth strategy for the DACH region – Germany, Austria and Switzerland.

For Primion, Austria is a market with high potential and a clear priority. The country’s strong industrial base, a pronounced awareness of compliance and safety standards, and a large number of companies in Primion’s target sectors create ideal conditions: wherever complex safety and operational requirements intersect, Primion will have an even stronger presence in future. 

Primion relies on expertise: Herbert Henninger as Market Unit Lead for Austria 

Herbert Henninger has extensive experience in sales and business development, as well as in project management and organisational transformation. He knows the Austrian market, its structures and its decision-makers from many years of professional practice. With this valuable expertise, Primion is laying the foundations to serve Austrian customers and prospects even more closely and effectively: from the initial consultation through to long-term support. 

“Austria is a market with high standards for security, efficiency and future-proofing: companies that no longer view security and operational efficiency as separate worlds, but as two sides of the same coin. This is precisely where Primion comes in – with Converged Security and Workforce Management on a single platform, supported by AI-based solutions that not only react but anticipate. I look forward to engaging in this dialogue with Austrian companies and jointly developing solutions tailored to their needs.“

Herbert Henninger, Primion Austria

Growth with substance and market presence 

The market expansion in Austria follows a clear strategic logic: Primion aims to be perceived as the leading brand for Converged Security and Workforce Management – in the minds of decision-makers, within the relevant industries, for the long term and with substance. Herbert Henninger, the strong product portfolio and the backing of a European-based group of companies form the foundation for this. 

Part of a growing DACH presence 

The increased commitment in Austria is part of a consistent growth strategy for the DACH region. Primion recently acquired Primion AG Switzerland, thereby substantially expanding its regional presence. With independent subsidiaries in Germany, Switzerland, Spain, Belgium, the Netherlands and France, Primion has a European network that combines local market proximity with the strength of an internationally positioned group of companies. Its activities in Austria are a key component of this. 

Converged security and workforce management: the Primion portfolio 

Primion’s portfolio combines access control, converged security and workforce management on a single platform and, supported by AI-based analytics, helps to identify risks at an early stage and accelerate operational decision-making. Whether for critical infrastructure, manufacturing companies, the healthcare sector or public administration: Primion provides the technology that ensures security and operational processes no longer need to be viewed in silos.